Okay, so you know I’m a ghostwriter and I complain all the time that I write ebooks and information products for my clients, but have no time for myself. Well, I’ve been eeking out a little time here and there and came up with an idea for an ebook, ecourse and other products teaching people to create info-products.

I pitched the idea to a successful online Internet marketer and she didn’t like my idea or business title. Ouch! I got depressed for a while. I thought, oh no, back to the drawing board. I’d already bought domain names, designed my logo, planned my product funnel and started writing my ebook through Donna Kozik’s write-a-book-in-a-weekend class.

Finally, I decided to run a survey. I’ve never created a survey before but I’d taken enough of them. I signed up at Survey Monkey which I’d heard about. It’s a free survey tool that allows you to create a survey and drive people to the survey to get their opinions. Then you usually offer a gift for taking the survey.

I set aside 2 hours on a Saturday afternoon, sat in the library (I found out now why people take their laptops to Starbucks, although I prefer my library: fewer distractions, although I found plenty of distractions at the library!). I completed the survey and then turned it over to my VA (virtual assistant) to complete and mail out to my list and post on my social networking sites. I also decided to post it here on my blog so anyone who feels inclined to put in their 2 cents, can give me their opinion.

Basically the survey asks people, who might fit into my target market, if they have ever wanted to write a book, but didn’t, and what was their biggest obstacle and what might help them overcome it. Also I included some potential names for my business to get some feedback on that.

If you have 3 minutes and want to help your busy ghostwriter blogger friend  here, hop over to http://tinyurl.com/dgjja2 and let me know what you think. I have 2 cool free reports you can choose from as a gift.  I haven’t read any responses yet, but my VA tells me I’ve had a high response rate. I highly recommend running one of these surveys if you get stuck anywhere in your creative process.

Happy info-products,
Andrea

Andrea Susan Glass
www.WritersWay.com

As a ghostwriter, I am available for anyone who needs to get something written but doesn’t have the time or talent! Or just plain doesn’t enjoy writing. Yet, some people don’t hire me because they feel they can’t afford it OR they like to be in complete control and have a tough time delegating to others. When I work with someone, it really is like a relationship—we have to work together and communicate well.

So if you are one of those who isn’t about to hire a writer, what can you do? Well if you run an Internet based business, let’s face it, you’ve got a lot of writing to do. You have your website content, articles, blog posts, reports, information products, emails, and more. There is a heck of a lot of writing needed with Internet marketing.

Yet, I do believe almost anyone can learn to write—well and fast! My services as a ghostwriter are for the “I-do-it-for-you” crowd. And my webinars and future info-products are for the “Do-it-yourself” crowd. I’ve been teaching how to write info-products in webinars for about a year, and pretty soon I’ll be holding my first 3-day web intensive in September. I’m confident that I can teach anyone the basics of writing all the materials they need to conduct a successful online venture.

A lot of what needs to be written can be boiled down into formulas or templates. Once you’ve written your first article, your second will go a whole lot faster. Once you’ve sweated over writing your first website, the second will require a lot less sweat. And once you’ve created your first e-book, you’ll be the info-product pro.

So, yes I believe anyone can write—with the proper guidance and support. Stay posted to find out more about how I will be doing this. And keep writing—it’s the best practice to perfect your skill!

Happy info-products!

Andrea

Andrea Susan Glass, www.WritersWay.com

Okay, so you’re finally ready to write your first information product. And you’re drawing a blank. You may be thinking: What should I write about? What do I have to say that people might be interested in reading? Isn’t everything that needs to be said already been written about? Well, if that were the case there wouldn’t be 50,000 new books published every year. Do you think all those authors thought there was nothing more to say?

Here’s the secret: people have problems and you have solutions. That’s it! Most info-products are solutions to problems. At least, the most successful ones are. The biggest selling info-products on the Internet teach people how to make money online, at home, or in a particular kind of business; or they show people how to lose weight, look more attractive, or find that special someone’ or they are about a specific niche like raising rotweillers, potty training toddlers, or improving your golf game.

Surely, you have solutions to problems. You are an expert in your field, be it legal matters, financial matters, hair care, real estate, health, or how to write an info-product! Do a little searching in search engines with keywords relevant to your area of specialty. See what solutions are already out there. See where you can fill a gap, and create a niche. See if there’s a big enough market. Mark Victor Hansen advises people to “get rich in their niche.” A narrow niche with a hungry audience whose needs are not being served is perfect for your info-product.

Now sit down and start creating…

Andrea Susan Glass, founder of www.WritersWay.com

A powerful and effective form of online marketing is article writing. Articles position you as the expert in your field and offer your advice in a quick, easily digestible format. The power in writing articles is the publicity you get when you submit your articles to multiple websites that create links back to your website. Millions of people want the information you are providing and will read your article every day. That means thousands will link back to your website. This can lead to hundreds who will view and perhaps purchase your services and products. And that is the goal of article marketing: getting people back to your website so they can sign up for your free offering, get on your mailing list, and view your services and products to eventually create more profit for you. With all your links on the many free article distribution sites, your search engine ratings soar, which can only mean more people finding your site. Writing articles comes at no cost to you, so consider it free advertising.

Can’t write your own articles? Hire a ghostwriter to do it for you for minimal cost. Visit www.WritersWay.com for a great article writing and marketing package to promote your business. Article marketing is a great way to market your business and establish yourself as a trusted expert in your field. Imagine seeing your byline on articles distributed all across the Internet and tons of people reading what you have to say! Remember, if they are not reading your artcle, they are reading someone else’s. Get started now by contacting www.WritersWay.com for your easy route to online success and profits!